Under Construction: About Yoga Will Save the World

A story for you. I hope the next post announces the launch of the shop. It’s about time I feel.


Under Construction: Notebooks


Last but not least, introducing the Yoga Will Save the World notebook for recording all your hopes, dreams, crushes and favourite yoga moves.

On this little cotton stitched notebook a mermaid and a merman are practicing upward facing dog (urdhva mukha svanasana) with the quote ‘May the beauty of what you love be what you do’ printed just below them. Inside 60 pages of recycled paper are ready to be filled.

Under Construction: About Bibi

Today I wanted to tell you about Bibi who has designed 20 limited edition cushion for Yoga Will Save the World.

Bibi set up a handmade green cushion company Gabbea driven by passion for creating and her mission to help as much as possible to reduce the impact on the environment.

She uses 100% post-consumer recycled plastic bottle felt, known as Eco-fi. It is strong, soft, shrinkage-resistant and colourfast felt fabric.

Below are a couple of images of a little fuchsia yogi man she has appliqued onto one of her cushions. Nipples included. I also stole a quote from her site by Jim Jarmusch.

”Nothing is original. Steal from anywhere that resonates with inspiration or fuels your imagination. Devour old films, new films, music, books, paintings, photographs, poems, dreams, random conversations, architecture, bridges, street signs, trees, clouds, bodies of water, light and shadows. Select only things to steal from that speak directly to your soul. If you do this, your work (and theft) will be authentic. Authenticity is invaluable; originality is nonexistent. And don’t bother concealing your thievery—celebrate it if you feel like it. In any case, always remember what Jean-Luc Godard said: “It’s not where you take things from—it’s where you take them to.”
– Jim Jarmusch

Under Construction: About Rapanui

While the online yoga gift shop is under construction I thought I’d tell you about the creations that will soon available there. Today I wanted to tell you about Rapanui who Yoga Will Save the World have worked with to make our line of clothes.

Rapanui was founded on the magical Isle of Wight in 2008 by Rob and Martin Drake-Knight, now aged 24 and 25, with £200 savings. We love for so many reasons, here are 4.

  1. They use ethically accredited factories that are powered by wind and solar energy to make their clothing.
  2. They use a trace mapping tool so you can find out exactly where their products come from, how and where they are made.
  3. Their clothes and fabrics feel oh so soft and sexy.
  4. Sir David Attenborough was recently quoted talking about Rapanui as “A Most interesting and Valuable Project”.

Here are some photos of the hoodies and vest they made for Yoga Will Save the World. The shoot was directed in Richmond Park, London by the wonderful Kathryn Ryan, shot by the talented Victoria Swainson and modeled by my beautiful cousin Sarah.